The first ever edition of The Flooring Show South, Sandown Park, 15-16 April, will be the place to find the start of fantastic floors thanks to floorwise. Joining its independent distributors in the south of England, Salesmark and Salesmark West on Stand C32, floorwise will show just why its range of installation and finishing products lead the way in quality and value.
The show will be one of the first opportunities to see the brand’s new Lumiere premium retail-friendly underlay range. Made using a hand-sorted blend of pre-consumer recycled PU foam and memory foam to give the best of both materials, Lumiere is free from hard lumps and comes with an entirely different feel, making this unmistakably premium underlay stand out from the crowd. It is available in three classic thicknesses and is supported by high quality A3 sampling for retailers and installers, as well as floorwise’s unique A4 sample cards that add extra versatility to presentation options.
floorwise will also be previewing PowerFORCE, a new recycled PU underlay designed specifically for contract installations. The first underlay to use an MHD+ (mega high density) 210kg/m3 construction, PowerFORCE has been independently tested for use as a Class 33 Heavy Contract Use underlay. It is a serious alternative for the traditional crumb-rubber underlays which are heavier and more cumbersome to move and is compatible with both double-stick and stretch-fit installations. Powerforce will be available in 6.5mm and 8mm thicknesses.
Andrew Gill, product manager at floorwise, said: “We’re delighted to be joining Salesmark and Salesmark West at the first ever The Flooring Show South with some fabulous new products. As you will see with Lumiere and Powerforce, we’re committed to developing products that ensure our network of independent distributors can deliver our famous quality and value with solutions for every project.”
