Abingdon Flooring’s famous reputation for quality and value has seen its Simply Smooth collections of LVT, laminate and vinyl enjoy a hugely successful introduction to the market. Giving homeowners natural looks with practicality and durability, Simply Smooth has a floor for every room. Now, Abingdon Flooring is making its Simply Smooth even more exciting with five brand-new cushion vinyl ranges.
Charlotte Coop, head of marketing, said: “Simply Smooth has really hit the mark and we’ve been delighted by the way it has been accepted into a competitive landscape. With these new ranges, we’re hoping to build upon this and give homeowners a wide choice of cushion vinyl floors that offer the ideal blend of quality and practicality with accessible pricing and our reputation for great value.”
Urban features eight wood and stone designs in plank, tiles and herringbone giving a really versatile collection suited to design savvy consumers. With bold and classic natural looks, Urban is exceptionally well priced and the perfect entry into cushion vinyl flooring.
For homes wanting a lasting floor that’s still exceptional value, then Endurance’s eight timeless wood and stone designs are ideal. This Simply Smooth addition brings impressive scratch and stain-resistance in a practical floor that’s a great option for kitchens and bathrooms.
Abingdon Flooring has introduced a compact foam backing to Comfort, a floor that not only delivers a beautiful and authentic natural look but also a quieter and more comfortable home. Comfort’s ability to soak up sound and improve underfoot feel is matched to 11 wood and tile styles that each have a matt textured finish to enhance realism. With matching plank and herringbone decors, Comfort is an upscale, stylish and comfortable cushion vinyl floor that enhances the look and feel of homes.
Eternity is the next new Simply Smooth vinyl. This is a collection that lives up to its name giving homeowners a premium specification with the durability for use in the busiest of family homes. A tough and hardwearing wear layer makes it a lasting choice, while a PU lacquer makes it more resistant to staining and much easier to clean. With a felt backing, Eternity also improves comfort, cuts down on noise and can be loose laid on top of old floors. Coming in nine modern wood and concrete looks, this is a luxury solution for stylish homes.
Rounding out the five new Simply Smooth cushion vinyl ranges comes Infinity brings the premium natural look of LVT in a compact sheet format for an elegant sheet vinyl floor that elevates interior style while still delivering value and practicality. With 12 exquisite plank and herringbone styles, Infinity’s ultra-matt finish and realistic texture ensure a floor that looks as good as it performs.
These new Simply Smooth cushion vinyl floors will be presented on a dedicated point of sale unit that will let retailers capitalise on cushion vinyl’s competitive pricing from a collection that meets the demands of modern homes.