Stepping into an extraordinary life-size villa with each room another step into the innovation and creativity that goes into every Moduleo floor, visitors at Flanders Flooring Days discovered how the brand is making it easier to bring beautiful flooring to homes.
Entering into a bedroom undergoing renovation, they discovered how LayRed’s integrated pad and Uniclic installation, as well as new matching length accessories, make it easier to install in rooms. Among the room’s headline acts was the introduction to a new click-fit skirting system. They are now made from the same material as the floor, so homeowner can enjoy the same colour, texture and performance throughout their installation. Then, moving onto the bathroom, they experienced just how scratch-resistant and waterproof this floor is, and thought inside the box about how LayRed cuts down on impact sound.
In the kitchen, LayRed’s new designs were the talk of the town. Bold terrazzo, beautiful wood and expressive stone; these new designs are forward-thinking, unique and completely Moduleo. The perfect way to bring the 100% waterproof LayRed into today’s homes. Stepping into the sunken lounge gave a chance to reflect on what had come before and what the future holds with the preview of LayRed’s refreshed marketing materials.
A journey through the Recover garden treading on LayRed stepping stones among recycled PVC granules told how the brand’s path to circularity is taking shape. The final destination, the home fitness studio with creative Moduleo Moods patterns showed how the floor-to-floor future is getting nearer. Flexpro Pure, a self-adhesive underlay that means no more glue for Moduleo’s classic dryback floors and a better way to reclaim and recycle them at the end of their life.
Laurence Dupas, brand manager for Moduleo, said: “Flanders Flooring Days lets us build connections with Moduleo in experiential ways that are surprising, intriguing and exciting. This year, our villa presents a home in renovation and how our design floors can not only create a beautiful home, but one that’s also easier to achieve, easier to live with and that has the potential for a more sustainable future.”
